If you own a business today and have not tried Facebook ads, then trust me your marketing skills are questionable. Questionable because Facebook should be the priority to any serious business owner looking to promote the business. With over 1.9 active monthly active users, how can Facebook not be a priority when it comes to […]
How SEM Helps SEO? 25 Facts Most novices in e-commerce think that the key to boosting customer traffic to a site is to use SEO. SEM entails placing advertisements on top of the search results. SEM is more accountable than SEO since it contains a lot of data. For instance, Google offers users of its […]
Google Shopping Tutorial Google shopping is an advertisement service that is offered by Google for businesses that want to carry out shopping campaigns. The aims of this campaign include the promotion of local and online inventory, boosting traffic to your website and finding better-qualified leads. To start your campaign, go to the Merchant Center on […]
Google Analytics Tutorial 2021 – Understanding Conversions for Businesses and Ecommerce Without a good analytics strategy, you will not have a good understanding of how your campaign is performing. Besides that, you could miss important information on what your customers want. For any e-commerce site, that is bad for business. Every inch you gain over […]
The 33rd president of America? Oops I need to Google that because I don’t know! The reigning IBF Welterweight Champion? A minute please, I need to Google that! Google and other search engines are practically our assistants. Search engines have almost become part of our lives. We are so used to search engines that we […]
Google AdWords Grants for Nonprofits If you run or work for a non-profit organization, Google has a program designed specifically for you. Here is what you should know about it. About Google Grants The program allows nonprofits that qualify to benefit from $10,000 a month on the AdWords platform by Google for no cost to […]
How Ecommerce is Changing in 2021? With the advancement in technology, there has been a marked change in how people interact with each other both locally and internationally. With the number of people with smartphones growing by the day and the increase in internet connectivity all over the world, many activities have slowly but surely […]
How ecommerce has changed business in 2021 A curious case of ecommerce has come up in the sense that it has been able to transform the way people do business across the globe. From the way the consumer is able to reach a merchant to the way a merchant packages a product or service so […]
Google Display Tutorial Google display advertising is an advertising service that is offered by Google that involves images and keywords. When someone clicks on any of these images on the ad, they are directed to the advertiser’s website. The payment to Google is done each time a person clicks on these ads. Google Adwords vs […]
Google Analytics Tutorial for Beginners It is quite sad to realize that only a small fraction of people that have access to Google Analytics actually use them. Not scheming over them, but really get into how they work. Here are the tips that should help you make good use of the Google Analytics tool. 1. […]
