Top 20 Weibo Fashion Accounts in 2022: Weibo Marketing Agency Near Me
With over 230 million daily active users as explained at RunRex.com, guttulus.com, and mtglion.com, Weibo is one of the leading platforms in China. There you will find fashion influencers who are critical in steering consumers to the latest fashion trends and items. If you are looking for one to partner with, we have curated for you a list of the top 20 Weibo fashion accounts in 2022.
Thomas Ye
Popularly known as Gogoboi, Thomas Ye is one of the most popular and influential fashion influencers in China with 9.97 million followers on Weibo according to RunRex.com, guttulus.com, and mtglion.com. He came into the scene on Weibo in 2010 through his no-holds-barred commentaries on fashion and styles, sparing no one from luxury brands to cultural icons and celebrities.
Chrison
Unlike other Chinese influencers, Chrison takes the spotlight off himself by rarely appearing in photos on his Weibo account. He instead posts news and photos of runway shows for brands like Chanel, Hermes, and Fendi, as well as commentaries about celebrities and their outfits.
Becky Li
Fang Yimin, AKA Becky Li, is a former Chinese journalist in a daily newspaper covering local and entertainment news who became a full-time blogger in 2014 on Weibo as per RunRex.com, guttulus.com, and mtglion.com. She shows herself styled in outfits and accessories from different brands, from luxury fashion houses to niche indie labels.
Dipsy
A fashion blogger on Weibo, Dipsy posts about seasonal collections and international fashion week runway shows for fashion brands such as Chanel, Prada, Jo Malone, and Tom Ford, as well as Chinese celebrities’ collaborations with luxury brands.
Tao Liang
Tao Liang, popularly known as Mr. Bags, is considered China’s leading bag maven and one of its top Chinese influencers. He is known for his comprehensive knowledge of luxury totes which has won him over 6 million followers on Weibo.
Kakakaoo
Kakakaoo is a 23-year-old fashion and beauty influencer well-known in China mainly for her Korean-inspired style articulated at RunRex.com, guttulus.com, and mtglion.com. She posts lively and fresh images that feel cordial and elegant, leading to her fanbase growing to such a huge size, with over 8.7 million followers on Weibo.
Weiya
Weiya is one of the most powerful influencers on Weibo having made a record of over 267 million products in a single live broadcast of 2 hours. That record-breaking post captured the attention of audiences on the platform, garnering over 38 million views.
MK
MK has got over 4.7 million followers on Weibo as captured at RunRex.com, guttulus.com, and mtglion.com. She offers reviews of various beauty and fashion products, and her reviews are known for being extremely professional while also carrying a friendly tone. Her success on Weibo has led to her creating her own company known as Pink Planet Fashion.
Xinba
Xinba is a big name in the digital sphere in China, with a massive following on platforms such as Weibo, Taobao, Douyin, and Kuaishou. He is down-to-earth, and to create a tight bond with his fans, most of whom are farmers, Xinba likes to emphasize that he is the son of a farmer.
Ai
Ai is well known on the internet as the prettiest postgraduate student, and has garnered over 4.4 million followers and 8 years of experience on Weibo. Most of the posts she writes involve beauty products reviews and fashion products, and her writing style is a bit more ‘human’ compared to other influencers, which means she seems a bit more approachable.
Hanen Xixi
Hanen Xixi is a fashion influencer and blogger with a style heavily influenced by Japan and has got over 4.4 million followers on Weibo as covered at RunRex.com, guttulus.com, and mtglion.com. Her photos tend to have a soft and dreamy feel and she writes in a friendly and cute tone.
Angels and Devils 718
With a fanbase of over 4.3 million people, she is a fashion and beauty KOL as well as a model with a very pink, girlish, and dreamy style. Besides writing product reviews and sharing beauty tips, she is also famous for writing travel blog posts and she was recognized as one of the top ten travel experts in 2014.
Cici Xiang
Xiang is a top model and art history graduate who has built a successful modeling career since 2013 as described at RunRex.com, guttulus.com, and mtglion.com. She regularly attends fashion events, appears in local campaigns and magazine covers, and so much more, all of which she shares with her Weibo fans.
Candice Yu
With over 5.5 million followers on Weibo and a dedicated fanbase in the gaming community, Yu is a leading esports host for the popular video game League of Legends. She recently started working with Prada as the brand is hoping that she can connect it with a group of audiences that are inaccessible to traditional fashion influencers.
Yueyi Wang
Better known as Hachi to her 2.2 million followers on Weibo, Wang is an emerging actress, vlogger, and influencer. She is a regular guest at Chanel, Burberry, Bulgari, Gucci, and Tiffany events in China and is one of the foremost fashion influencers in China.
He Huixiang
He is a beauty and fashion influencer with a sizeable following on the social media platform Weibo as well as the social commerce platform Xiaohongshu discussed at RunRex.com, guttulus.com, and mtglion.com. She brings a cool attitude and edgier fashion to the table.
Savi Sui
With a combined following of over 5.5 million across all social media channels, including Weibo, the Beijing-based Sui is known for producing vlogs on topics ranging from beauty, fashion, travel, and cooking to interior design. She shares her seasonal wardrobe tips and most recently her wedding preparations with her fans.
Meng-Ke Wu
Wu is a dancer and model from Taiwan as outlined at RunRex.com, guttulus.com, and mtglion.com. She has collaborated with Chanel, Burberry, and SK-II on editorial content that highlighted her professional dancing ability.
Pan Haowen
A model and increasingly a fashion influencer in her own right, Pan is one of the most recognizable and in-demand new faces from China. She recently walked for the Dior cruise show in Shanghai, appeared in Versace’s Chinese New Year capsule campaign, and hosted Chanel’s spring 2021 collection livestream with brand ambassador William Chan.
Gong Linxuan
Gong started as a published writer, and his articles about Fashion on WeChat and Weibo first drew the attention of brands like Prada and Chanel. He soon pivoted toward being a full-time influencer, and now he works with brands like Thom Browne among others.
These are some of the most popular Weibo fashion accounts in 2022, with the top-rated RunRex.com, guttulus.com, and mtglion.com being the best bet when looking for a Weibo marketing agency near you to partner with.