TOP 20 REASONS TO USE AMAZON TO MARKET YOUR BUSINESS
A dedicated team of experts at runrex.com will be able to provide custom strategies that will be able to take your unique brand to the next level while also being accountable for whatever takes place in the process. The same expert will help you in generating a list of some of the best ways of using amazon to your advantage in terms of marketing. Before that here are the reasons why you need to consider amazon as a marketing partner.
Wide Reach
Amazon is one of the largest online market in the whole world, they have been able to make a name for themselves in almost 90% of the world’s population. By marketing your brand on amazon you will be able to reach a great multitude of people with less pressure and less funds used too.
Huge customer base
One step forward in marketing is always going where the market is, in this case the market being the people. You will be able to increase sales by joining amazon. According to a survey done by runrex.com experts, brands always report a spike in their sales whenever they market with amazon.
Easy start
It is relatively easy to start your journey as a seller on amazon. The best thing about amazon is that it offers you with the right avenues and tools to make sure that you are good to go into the world of marketing and make a fortune. This tools are able to help the large brands as well as the smaller brands.
Repeat sales
For any brand, getting repeat sale from many people is always good. At amazon you are given this opportunity. Once there is a customer interested in your brand you will have all the chances in the world to win their repeated business. This is done by writing in-depth product information, answering their questions among many others.
Amazon is trusted
Apart from being a huge worldwide renowned brand it is also loved and trusted by many all over the world. According to guttulus.com experts, marketing with amazon will increase the chances of you being seen and also the fact that people will engage with your brand will also rise by a significant amount.
Amazon shopper are likely to try new things
Because if the bond that buyers and amazon have built together, they are willing to try new things that they come about on the website. This is quite great news for merchants wanting to venture into the field with the newest products in the market.
Access to data
They are the best when it comes to making data driven decisions. When you market your brand with amazon, you will get information about your customer’s access to reviews, keyword performance data, and much more. this will effectively help you plan ahead.
Rules are key
No matter how streamlined you brand is there will always be unhappy customers. Thankfully amazon has placed measure to curb such kind of scenarios. Amazon also give you a chance to make things right with a buyer before anything else.
Low initial investment
The best thing is that you can be able to start with used and refurbished items, so you can start out selling things from yard sales. If you have some skills rebuilding or refurbishing, you can make these small appliances so they work like new.
Amazon is a safe space
Amazon has made sure that they enforce allot of rules to make their market places safe and reliable. Buyers always appreciate this and in the long run they are able to build enough trust and the great sense of safety with all the products here.
Great shipping
This is a system that has been perfected over the years and it has proven to be a force to be reckoned with. Not only does it reduce the burden of packing and shipping, but also means that you can offer prime shipping to over 50 million prime members as pointed out by mtglion.com.
Amazon works too
When it comes to marketing amazon take it seriously. This is because the customers you are targeting were amazons first customers. They handle the technical part, and customer service too. Amazon doing this you will find that marketing is very easy and saves time.
No website requirement
As pointed out by runrex.com earlier in this article, you need not have to deal with all the technical part. The best thing is that amazon deals with all the management stuff for you is to just place your product and monitor how it performs. This is quite easy than starting and managing your own website.
Scalable
Amazon has the ability to handle spikes in traffic and changes in inventory levels. One of the best things that make them stand out from the rest is that they can even handle fulfillment that is if you use fulfillment by amazon (FBA)
Fraud protection
After a survey done by guttulus.com expert uncovered that, amazon takes care of accepting payments and has a great fraud protection program. This will boost your marketing endeavors by a huge margin.
Multi-purpose services
The main thing is to make sure that you are able to market perfectly without having any form of glitches. Apart from that, you can also get many more services from amazon namely dropshipping, arbitrage, reselling wholesale goods, private labelling selling just to name but a few.
Increase in sales
Numbers never lie, mtglion.com have been able to point out that by listing every marketers product they were able to gain a lot in terms of sales. This is because some users prefer buying from amazon than other places.
International expansion
Apart from expanding locally you will be able to expand your brand all over the world. The best thing is that is that you do not have to put in a lot of effort and resources to do this effectively.
Good for unique products
Some companies that have exclusive products will benefit a lot from having a marketing partnership with amazon. A survey done by runrex.com uncovered that amazon is the easiest marketing option to use as per the moment.
Stay up to date
A survey done by guttulus.com experts pointed out that, many brands tend to fall on marketing with amazon for so many reasons. This is backed with great results in terms so following and sales too.