How to find your first freelance client
As a freelancer, getting your first client stands as a special moment that you have to strategize about and ensure that you are able to handle it perfectly as it is the doorway to repeat business. The challenge usually comes in when you are trying to find the balance that will bring in the right client and the framework you will adopt to ensure the client is happy at the end of it. Insightful platforms like bitgale.com offer unrivalled angles on how to target your first clients and here is an overview sneak list you can utilize.
Complete a detailed LinkedIn account
LinkedIn is a goldmine when it comes to freelancing projects, jobs and clients. With a complete profile in place, you are assured that you will be able to attract the right clients for your freelance industry which is the major positive you are targeting. A LinkedIn profile will be your business card and online resume where people can check out your skillset.
Solve a problem
The best way to find your first freelance client is to highlights skills, services and the qualifications you have. This will ultimately lead you towards your proposition which must be targeted at solving a problem that the target audience has.
Reach out
It is not possible to get clients without reaching out and this is why you need a concerted effort to handle the same. You can start by finding email acquaintances and asking them to recommend you or ask people within your network to schedule introductions where you can bring in your value proposition.
Make use of influencers
Influencers are the best when it comes to convincing the first-time clients. The idea is to make sure the influencers tell exactly what your service is all about and the benefits people stand to get including any discounts and special offers on the table.
Structure a convincing pitch
It is important to pose the thought provoking questions and position yourself as the answer to the problems that arise from the same. This is the way to land your first client when doing freelance projects.
Have a value proposition
Whether it is a discounted package or pro bono work, you have to highlight where your client will find value in what you do and then build on it.
Make use of message boards
Message boards are where you have access to the potential clients who are looking to have their problems handled by the experts within a select field. Targeting the message boards offers a pathway to your first freelance client.
Participate in forums
People may not know this but most clients always go through the forums to find the experts who have some authority when it comes to certain topics and problems. Participating in forums stands you in good stead to get your first client.
Join industry groups
Industry groups are platforms where prospective clients go to in order to get ideas on who is the best freelance talent they can take on board. Utilizing the platform is the best way to get the first customer.
Start a blog
A blog allows you to perfect your conversational skills which in turn transform you into a powerhouse when it comes to engagements and interaction. With a blog, it is easier for a client to contract you for a job.
Link to your services
Tweet with a link or have a LinkedIn testimonial that is credited to you and this will make the clients come to you with the aim of being the beneficiaries of your ultimate skill and expertise in a given area.
In-person contact at networking events
Make yourself indispensable during networking events by providing a value proposition that potential clients will find attractive. This will incentivize them to contact you for a freelance job.
Target Craigslist’s Job board
Freelance jobs and gigs are posted in plenty and it is also easier to get the specific jobs you need within a job market.
Cold emailing potential clients
Cold emails are effective when handled right and with this, you have to make the client care enough to read the email. You can do this by hooking them with your value proposition and then make it easy for them to say yes to you.
Utilize social media
Social media is the best place to find your first client since the platforms allow you to not only network online but to also have a local setting in play. This will ensure you get your local customers seamlessly. Through this, you get to introduce your target market to what you do and what sets you apart from the rest.
Showcase bespoke portfolio pieces
Once the clients see what you are capable of, it becomes easier for them to be convinced and this is what brings them to your door wanting to give you a freelance job.
Partner up
It is very important to partner up with someone whose skills complement the skillset you have. With this, it becomes easier to find your first client since you tap into a wider market base.