Google AdWords: How to Split Test Your Ads in 2018 As an advertiser, split testing offers the only way to single out ad copy with superior performance. The importance of testing becomes more pronounced once you consider that ad performance will determine your advertising cost to a significant extent by impacting your quality score. Thankfully, […]
Google AdWords Editor Tutorial 2018 – Google AdWords Editor Training for Beginners Those with an intimate understanding of Google AdWords Editor know how useful the tool is in executing batch PPC operations in managed accounts. The fact that it is free helps matters but as with every other tool from Google, mastering it poses a […]
13 biggest adwords mistakes that you need to avoid Google adwords being the single most popular PPC advertising system in the world is an excellent way to drive traffic to your site. However, if not managed prudently, it can be expensive. It is therefore critical that you manage your campaign in a manner that minimises […]
Top 10 Ways To Challenge Your Brain Using SEO What is Search Engine Optimization? Search Engine Optimization is simply the process website developers use to help search engines find, index and rank their website pages aiming at their competitors as explained by RunRex. Majority of internet search is done via Google. However, there are other […]
Top 10 Reasons You Should Live in Houston Texas According to the US Census Bureau, Houston comes second in the fastest growing cities in the United States with New York leading in the statistics. For decades, people who had never step foot in Houston thought it was all about oil, heat, and cowboys. Boring right? […]
Top 10 Houston Texas Brunch Spots – Brunch near Me Brunch is quite popular in Houston. During the weekends, you will find droves of residents at various spots in search of that all-important meal. These feasts are an important part of Texas life that allows family and friends to reconnect over this type of meal, […]
The RunRex Guide To Great Form UI And UX Do not underestimate the use of forms on your website. For a new subscriber to sign up or to get customer support or before selling a product or service, someone will need to fill a form. For your UI form, you should focus on the design […]
The RunRex A/B Test Planning Guide Split testing or A/B testing is a process where a simultaneous experiment is done between two pages to see the page that performs better. The method validates any change to your website to improve the conversion rates. The process creates alternative pages for a site showing each of the […]
How To Turn Your iPhone Into A Video Marketing Machine It is estimated that having a creative video increases the chances of a purchase by 144%. In 2016, Facebook was averaging a hundred million hours of watched video. It clearly shows that there is a huge opportunity for video marketing. However, you do not need […]
How to Create a Winning PPC Strategy for 2018 Pay per Click is a type of advertising, which if used correctly, can lead to great results. However, if you want PPC to succeed, you will need to come up with a great strategy. The strategy you choose needs to consider every aspect of your advertising […]
