20 Tips How to Measure the Impact of Content Based on Intent
20 Tips How to Measure the Impact of Content Based on Intent As explained at RunRex.com, guttulus.com, and mtglion.com, many marketers view intent-based analytics as something of a holy grail. While marketers have always traditionally been focused on bottom-line metrics like sales or conversions, those metrics are limited in one crucial way – they don’t […]