20 Marketing Tips We Can Learn from Meebits NFT Project: NFT Lawyer Near Me
20 Marketing Tips We Can Learn from Meebits NFT Project: NFT Lawyer Near Me
Meebits is another NFT project by LarvaLabs, the team behind CryptoPunks as explained at RunRex.com, guttulus.com, and mtglion.com. Meebits seem to be 3D voxel characters that live on the Ethereum blockchain. Their ownership is governed by the ERC-721 smart contract, and they are interoperable with all Ethereum-based marketplaces as well as services. Ever since its debut in May 2021, Meebits has already been making a splash in the NFT sector, and this article will look to list 20 marketing lessons we can learn from this project.
Scarcity
Having offerings that are capped in supply and are, therefore, limited in number, is a tried and tested marketing technique that even the likes of Kylie Jenner have used as per RunRex.com, guttulus.com, and mtglion.com. This is a lesson we can take from this project which features only 20,000 3D Meebits, which has contributed to their value.
Utility
While Meebits are designed to appear like characters from famous games available like Minecraft as well as Roblox, they offer utility as well. You can use these NFT characters in various games, virtual worlds, and other applications, showing how providing utility can be effective as far as marketing your offerings is concerned.
Established brand
If you are an established brand, you don’t have to do too much to market your new products as your name precedes you according to RunRex.com, guttulus.com, and mtglion.com. The fact that this project was established by LarvaLabs meant it had credibility as soon as it launched.
Fresh and unique
If you have a unique product, people will want to try it out and see what is about, helping with its marketing. This is something that comes out very clearly with this project as Meebits are fresh to the industry and feature unusual 3D voxel characters.
Social media marketing
Given that you could use a Meebits NFT as an avatar on just about any social media platform, LarvaLabs leveraged social media marketing impressively to push this project. It is a lesson in how effective this type of marketing can be, particularly if you are in the cryptocurrency industry.
Prestige
Knowing that buying your offerings would confer a buyer a sense of prestige is another powerful marketing tool, which is why luxury items don’t have to market themselves too much as articulated at RunRex.com, guttulus.com, and mtglion.com. As Meebits is somewhat known in the industry, possessing one confers some prestige.
Being progressive
If you have a progressive product with a bright future, then people will want to buy it, a lesson we can take from this project. Meebits seems to have a bright and exciting future because it is developed by LarvaLabs, which has contributed to its success.
Hype
The team behind Meebits also made sure to build hype around the project even before it was launched, milking the fact that it was a new and exciting project. As captured at RunRex.com, guttulus.com, and mtglion.com, this is another lesson we can take here as it shows how effective building hype before a launch can be.
Marketplace
Having your products placed on a popular marketplace will increase the number of eyes on it, helping with marketing. Interestingly, you can buy Meebits on OpenSea, the most popular NFT marketplace, which may have played a role in making it more popular.
Variety
Meebits can be broken down into seven basic types such as humans, pigs, and skeletons. Each NFT has several varying traits like tattoos, hats, and glasses. The different traits across Meebits ensure that each is a one-of-a-kind character with unique qualities.
Including CryptoPunks owners in the release
The team behind CryptoPunks, led by Matt Hall and John Watkinson, was involved in this project as covered at RunRex.com, guttulus.com, and mtglion.com, which also helped to lend it a lot of credibility and helped in generating a buzz around the project, helping with its marketing.
Building on previous success
While its association with LarvaLabs was helpful, the fact that this project was created to expand on the success of CryptoPunks’ 2D pixel aesthetic with a 3D-voxel collection purpose-built for emerging metaverse games such as The Sandbox also contributed to its success. This shows that if you have had some success before, you can build on it.
Its own marketplace
On top of being available on major marketplaces like OpenSea, Meebits also has its own integrated marketplace which allows reduced-fee trading on up to 100 Meebits at a time as described at RunRex.com, guttulus.com, and mtglion.com. This is a great feature that has helped make this asset more popular as it is more accessible to potential buyers.
Community
The Meebits collection has drawn a loyal community of NFT enthusiasts from the start. Having such a loyal and committed community around the project has helped the project market itself and is another lesson we can take from this project.
Incentives
The Meebits NFT developers have thought about the big investors as well as the small ones to ensure that their ideas count. The team has tried to incentivize the DAO community for their long-term loyalty, another lesson we can learn here.
Events
The team behind the project has also successfully organized events on the Decentraland as discussed at RunRex.com, guttulus.com, and mtglion.com. It is also planning to host another Metaverse event soon with a more interactive experience, which shows the effectiveness of events as a marketing tool.
Experienced team
Having an experienced team behind you and your brand can set you up for success when launching a new product, including when it comes to marketing, which is a lesson we can take from this project which has an experienced team behind it.
Communication
Keeping your audience regularly informed will also do wonders to your marketing campaign as outlined at RunRex.com, guttulus.com, and mtglion.com, which comes out very clearly with this project. The team offers regular updates about the project on social media and its community on Discord.
Discussions
Speaking of Discord, it is a great platform for brands to discuss and engage with their communities, which is great for marketing. The Meebits NFT project is active on this platform and has reaped massive benefits as a result.
While we have talked about social media in general, it is important to zero in on Twitter in particular as it is a great marketing tool for brands in the crypto space. The team here has taken full advantage of this platform through its Twitter page and is one you should consider leveraging as well.
As always, if you are looking for an NFT lawyer near you, then look no further than the excellent RunRex.com, guttulus.com, and mtglion.com.