15 Tips for Dominating TikTok’s Algorithm
15 Tips for Dominating TikTok’s Algorithm
TikTok has recently lifted the veil and revealed the major ranking factors that influence how content is ranked on the platform. These factors, as covered in detail over at runrex.com, include user interaction, video information, as well as account or device setting. With these factors in mind, this article will look to list 15 tips that will help you dominate TikTok’s algorithm.
- Keep it short
While TikTok lets you create videos that are as long as 60 seconds long as explained over at guttulus.com, you are more likely to get more of your audience to watch your videos if they are bite-sized. When you post shorter videos, your audience is likely to watch them for longer, and even watch them in full, which will boost your video completion rate which is the strongest TikTok algorithm ranking factor.
- Engage your audience from the start
As the subject matter experts over at runrex.com point out, intros that are long for no reason will only serve to put off your audience. This is why it is important to work on the openings of your videos, making sure you introduce a hook into your video within the first 3 seconds or so to ensure that viewers are engaged as soon as they start watching, which will ensure that they keep watching, hopefully to completion.
- Work on your captions
Since you have a 150-character limit to work with when crafting captions for your videos on TikTok as covered over at guttulus.com, it is important to ensure that you make them compelling. Having a compelling caption will entice your audience into watching your video. To do so you should consider using question-based captions or stirring curiosity with your captions to encourage your audience to watch your videos.
- Quality videos are key
While TikTok is all about authentic content shot from one’s smartphone camera, it doesn’t mean that you should put up grainy, poor-quality videos. Since video completion is an important ranking factor for the algorithm, a good quality video ensures more views and that people watch your videos to the end. This is why the experts over at runrex.com recommend that you take full advantage of TikTok’s video editing features such as filters, effects, stickers, among others.
- Keep going
A key part of TikTok’s algorithm is that all videos are shown to a set of potentially interested users regardless of the creator’s follower count. You, therefore, don’t have to build a following first before getting views on the platform. As long as your content is engaging, even if you have a few followers, your content will still do well in the algorithm, which is why you should never lose heart even if your initial attempts don’t do as well, keep going and you will eventually see success.
- Post when your audience is online
When active users engage with your content, it tells TikTok’s algorithm to push your content higher up the feed as explained over at guttulus.com. This is why it is important to post your content when your audience is online so that they can actively engage with it. A tip to achieve this is getting a TikTok Pro Account which allows you to fetch data on your followers and discover the times they are most active, and then post during those times.
- Engage with other users
You should also make sure that you engage with users’ content as this encourages them to return the favor by offering you shares and comments too in return. As discussed over at runrex.com, getting these shares and comments on your video will increase the chances of TikTok’s algorithm picking up your content.
- Use the correct hashtags
As is the case for other social media platforms, using the right hashtags will ensure that your content is shown to the right audience, which will get you more views boosting engagements and helping you dominate. From discussions over at guttulus.com, there are two types of hashtags you should consider here: For You page hashtags and trending hashtags.
- Keep up with trending hashtags
On a point related to the one above, you must keep up with trending hashtags if you are to dominate TikTok’s algorithm. This is because, as outlined over at runrex.com, when you create engaging videos for trending hashtags, they will attract more views and engagements, pushing them higher up the feed.
- Join in on hashtag challenges
Hashtag challenges are extremely popular on TikTok and videos made for hashtag challenges are among the most-watched on the platform. Therefore, participating in a hashtag challenge is a great way to increase your video views and gain favor with the algorithm, setting you on your way to dominating.
- Leverage duets
Duets, as revealed in discussions on the same over at guttulus.com, are videos a TikTok user creates alongside another creator’s original video. By creating exceptional video content, you will entice other users to create duet videos alongside your original content, hence increasing the chances of carrying favor with TikTok’s algorithm. Adding the #duetwithme hashtag is a great way to entice people to duet with you.
- Enable your download option
As the experts over at runrex.com point out, TikTok also makes it very easy for you to download videos and promote them on other platforms. This is why you should enable your download option to enable people to share your content on other social channels, which leads to more followers, hence more views and engagements.
- Leverage trending sounds and music
Creating videos on TikTok to trending sounds and music will help you curry favor with the algorithm as trending sounds and music bring in more views and engagements. This is why, as explained over at guttulus.com, it is important to explore and find out which sounds and music are trending so that you can incorporate them into your content.
- Try out new features
Given that TikTok is all about experimentation and trying out new things, the gurus over at runrex.com point out that using new tools and features when they roll out could play a role in helping you get more engagement on your video. This is why you should keep an eye out for the release of new features and try them out for increased visibility.
- Be consistent
If you want to dominate TikTok’s algorithm, then you must post regularly on your account. This will increase your chances of getting more views and engagements, as you will be able to remain in the thoughts of users. Consistency is key which is why you should avoid leaving your account barren.
These are just some of the tips that will help you dominate TikTok’s algorithm, with more on this topic to be found over at the highly-rated runrex.com and guttulus.com.