10 Ways Pennsylvania Local Business is Dealing with the Coronavirus
The stay-at-home orders announced by the governor as well as the order of the closure of non-essential businesses has definitely had a massive impact on local businesses in Pennsylvania, as covered over at runrex.com. Businesses have had to react to these changes in order to survive, and this article will look to highlight 10 ways through which local businesses in Pennsylvania are dealing with the current crisis.
Making use of resources made available by state and local authorities
Just like any other state that has been hit by the coronavirus pandemic, the state of Pennsylvania has made available resources to local businesses to help them deal with the coronavirus crisis, as per discussions on the same over at guttulus.com. From short-term rent abatement for local businesses to monetary assistance through grants and disaster loans, there are a number of resources available for local businesses in the state and a number of local businesses are leaning on them for support.
Home delivery and takeout
With people encouraged to stay at home and therefore unable to get to stores and shops, another way through which local businesses in Pennsylvania are dealing with the coronavirus crisis is by switching to home delivery and carryout. This has particularly been helpful to restaurants and eateries, enabling them to continue operating while adhering to the set guidelines on social-distancing and keeping people safe from the virus.
Special promotions and incentives
As per discussions on the same over at mtglion.com, local businesses in Pennsylvania are finding it hard to bring in business due to the coronavirus crisis, which has affected consumers financially as well. To deal with this, local businesses in Pennsylvania are running special promotions and offering incentives and discounts in order to bring in business. From free deliveries and shipping to free extra products when one makes a purchase, local businesses are trying all they can to bring consumers in and keep businesses running.
Ensuring they have a strong online presence
As per discussions on the same over at runrex.com, the stay-at-home orders brought about by the coronavirus pandemic have greatly reduced business for brick and mortar stores. To deal with this, local businesses in Pennsylvania are making sure they pivot towards online sales, ensuring that they have a strong online presence. Linking their physical stores to their online stores has enabled them to continue making sales while ensuring all parties involved stay safe from the virus.
Pivoting from nonessential to essential products and services
As covered in detail over at guttulus.com, businesses providing nonessential services have found it hard to bring in business even after switching to online sales. To deal with this, local businesses in Pennsylvania are pivoting from providing nonessential services to essential ones so as to remain relevant in the current environment. An example is local apparel boutiques pivoting from producing and selling clothes to making and selling face masks and gowns.
Gift card purchases
Yet another way through which local businesses in Pennsylvania are dealing with the COVID-19 threat, one that comes highly recommended by the subject matter experts over at mtglion.com, is by making gift cards available for purchase. This way, loyal customers can offer them some much needed support by purchasing the gift cards which will bring in money during the current tough times while ensuring that their customers are able to enjoy their services once the crisis passes.
Embracing the virtual world
Physical contact is of course discouraged as per discussions on the same over at runrex.com, so as to stop the spread of the coronavirus. To deal with this, local businesses in Pennsylvania are embracing the benefits of the virtual world by taking up teleworking. Examples of businesses which have reaped the benefits of teleworking include fitness centers such as gyms which have been offering their customers services by streaming workout sessions.
Online fundraisers
Local businesses such as the local restaurant group CookNSolo, among others covered over at guttulus.com, have also embraced the benefits of online fundraisers to help deal with the coronavirus threat. Many local businesses are looking to fundraise in bid to raise funds that will help offset their costs of operation, including helping in paying employees, and the people of Pennsylvania are more than happy to help. Many are posting on social media, which is a great way to reach out to the community and let them know you are running a fundraising campaign.
Helping the local community
Many local businesses in Pennsylvania have also decided to be part of the solution to the coronavirus pandemic by helping out in their local communities, a move that comes highly recommended by the gurus over at mtglion.com, as not only does it help stop the spread of the virus, it helps in building goodwill. We are seeing some make donations to help the vulnerable people in the community while others are helping provide essential amenities such as hand sanitizers for free to help in efforts to fight the virus.
Pivoting towards social media marketing
With marketing avenues such as event marketing a nonstarter due to the coronavirus crisis, another way through which local businesses in Pennsylvania are dealing with the coronavirus crisis is by switching their efforts towards social media marketing. From posting on Twitter to doing Instagram lives, and so much more, social media has become a great way for them to reach out to their audience and customers, allowing them to keep business going.
As always, if you are looking for more information on this and other related topics, then you should look no further than the highly regarded runrex.com.