10 Tips for Social Media Branding for Student Athletes
Social media is becoming a very powerful tool in our daily engagements, and with more and more people joining the various social media platforms, this trend is bound to continue. For student athletes, social media can either help them as far as their brand is concerned or badly hurt them. How many times have we seen a social media post from the past by a student athlete surface, where they had posted something daft and it greatly damages their brand. When the brand of a student athlete takes a hit, it could greatly impact on their chances of being recruited, which greatly impacts on their career prospects. Social media, given how readily available it is, literally on our fingertips, has made it imperative that athletes proceed carefully, as they have their brands to look out for. Given, as a student athlete, you are at a formative stage of your career, you should proceed with great caution as far as it is concerned and to that end, this article will look to highlight 10 tips that will help you do that as far as branding is concerned.
The first tip as far as social media and branding is concerned for student athletes is ensuring that you clean up your social media footprint. Delete any offensive posts you may have posted, and apologize if you need to. You can also set up alerts on Google so that they can alert you when you are mentioned online and that way you stay on top of your image.
Another tip as far as social media branding for student athletes is concerned is to ensure that you are on top of your privacy settings. You should check the privacy settings of your social media accounts and decide any filters you want to put in place as well as the type of audiences you want to restrict as far as tour accounts go.
When it comes to social media branding for student athletes, another very important tip is ensuring that you get a LinkedIn account, set up your profile and customize it as well as your URL and begin to join professional groups. LinkedIn, as is discussed over at runrex.com, is a great networking platform for professionals, and as such can be very helpful for student athletes as far as branding goes.
The next tip will come in handy as far as branding and social media goes for student athletes is by one identifying words or phrases they want to be identified with. This is a great social media branding strategy as it will help you stand out. You can come up with a phrase only you use, and using it as a hashtag, could make you build up your brand.
Another tip that will help with your brand as a student athlete as far as social media is concerned is by being supportive of peers. They could be going through a tough time, say loss of a love one. Showing support and empathy on social media will greatly benefit your brand as it will help show you in an extremely good light.
Yet another tip we have for you that will you with your social media branding as a student athlete is by ensuring that there is consistency as far as your profile goes. As is covered in detail over at runrex.com, the best place to visit for such information, you should ensure that your profile photos, your posts, including any media, and everything about your account has a similar tone and that there is a consistency about your profile to help build your brand.
Another tip that should help any student athlete out there with their social media branding is by ensuring you align with trusted brands and influencers. The right brands, celebrities and influencers will help build your brand no end, with opposite being true hence you should do your research and avoid controversial brands and influencers as well as celebrities.
You should also ensure that ensure that you set yourself apart as a student athlete and that people know you are one. This can be achieved by posting photos of yourself during games, while training, during events and so much more so that recruiters can easily find you and so that you can stand out. This is a great way to build your brand as a student athlete.
Putting up posts that show appreciation to fans, family and teammates among other people who support you is yet another great way to help build your brand on social media as a student athlete. This shows you are aware that you can’t achieve success on your own and help massively with your image which makes you attractive as far as your brand is concerned, as per the folks over at runrex.com.
Another tip that is worth mentioning, one that will come in handy for any student athlete out there as far as social media branding goes is by ensuring you share the positive things you are doing in the community. Given student athletes are involved in a lot of community programs, posting them on your social media platforms will be aa great boon to your brand. This include hospital visits, mentorship programs with younger students among others. Putting them on social media will not only help bring awareness to these causes, but it will also be great for your brand.
The above are 10 tips for social media branding that every student athlete out there should be aware of, and it is our hope this article will be of great help. As usual, you can find more on this and other related topics by visiting runrex.com, the best place out there to visit for such information.